
There must be something about Indianapolis that makes people want to paint themselves.
I am in Indianapolis for Gen Con, the self-proclaimed "best four days in gaming" on behalf of one of my clients. And I have seen some interesting sights.
There were some interesting costumes, attractive logo-branded ensembles and lots of body paint. And that was outside the convention center! Inside the convention, more body paint and in addition to all the stereotypical gaming convention outfits (that have been the butt of so many jokes they're now almost cliche), lots of clever t-shirts.
Between the Colts pre-seaon game and Gen Con, Indianapolis was overrun with enthusiastic fans and out-of-towners. While many people wouldn't find a lot of similarities between "geeks" and "jocks", I maintain the two groups are actually quite similar.
Both are pastimes that fans dedicate time and money to following. By participating in the games (both kinds!), fans are able to connect with the other participants by sharing a common passion. It becomes a level playing field (or game mat) on which friendships and bonds can be formed. And within either group, there are varying forms and degrees for expressing enthusiasm.
Among football fans, there are those who go to the game because they got free tickets, those who go and wear the team t-shirt, those in the special edition team jersey who can rattle off stats for the entire line-up and a few bold fans who cover themselves in body paint and write their own cheers and taunts and lead their section in chants throughout the game.
Similarly, among gamers, it ranges from those who dabble in games and attend the convention for its novelty, to those who play (or have played) the majority of the games and have an opinion on them, and even some who are so passionate about a game that they dress (or paint) themselves in homage to idolized characters and celebration of their pastime.
Society has trained us to have certain views on "jocks" and "nerds" but walking down the streets of Indianapolis, listening to excited chatter from groups of people, it's hard to tell if the body paint is Colts blue or the blue of Halo 3's Cortana.